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The Shipwire Blog/7 Top Crowdfunding Sites to Launch Your Business

7 Top Crowdfunding Sites to Launch Your Business

Shipwire Loves Crowdfunding

Crowdfunding via the internet is the latest craze to hit the startup world. Also called equity crowdfunding or hyper funding, internet crowdfunding allows business owners to pitch their idea to a virtual audience who decide whether or not to support the effort by pledging money and other resources.

The phenomenon is proving to be not just a fad. According to, $100 million USD was pledged in 2011 on the site alone, launching over 27,000 projects at a 46% success rate. From 2010 to 2011, the number of launched projects are up more than 2x, successful projects tripled, and dollars pledged and total visitors grew to nearly 4x in one year. Businesses are using crowdfunding sites to jumpstart not only their new ideas, but to expand into new markets as well.

Here are top 7 crowdfunding sites you can use to garner support for your business.

1. Kickstarter – The largest of the crowdfunding sites, Kickstarter will put your idea in front of a large audience. Notable projects include Pebble Watch and The Glif (see case study)

2. Indiegogo – Headquartered in San Francisco, CA, Indiegogo specializes in funding campaigns in the areas of arts, film, music, and non-profit organizations

3. RocketHub – Fundraising platform raises funds and awareness for projects primarily in fashion, music, theatre, writing, and photography

4. Pozible – Pozible has its roots in Australia but has since branched out to regions like the UK and crowdfunds artists, filmmakers, and social advocates

5. Peerbackers – A more recently founded site, Peerbackers takes 5% of funds raised for projects by their site

6. Wefunder – One of the main backers behind the Crowdfund Act passed in April 2012, Wefunder investors have pledged over $17 million to date

7. Startup Addict – Startup Addict is a crowdfunding platform that focuses on Real Estate in addition to traditional crowdfunding areas

Have an idea you’d like to get crowdfunded? Read our Kickstarter white paper on how to turn your product idea into reality.

Already have a crowdfunded product? You’ve got the first hurdle out of the way. All you need to do is outsource your logistics so you can focus on what matters: Product, sales, and marketing. See how Shipwire can help your business.


  • gomenaki 03/02/14
    There is also a new company in the UK which has started real estate crowdfunding Their model is more about connecting property developers to investors, who can invest with minimal amount.Their 30 seconds 'How it works' video: Its quite interesting
  • syed 01/02/14
    one simple question, what do these funders get in return, i mean is it like IPO ..i have shopping site, which would stand up with few thousand dollars guide me please
  • Charlie 07/31/13
    Maryland, someone from our team would be more than happy to get in touch. Easiest way start the conversation would be to fill out an inquiry at
  • Maryland 07/28/13
    Remarkable things here. I'm very happy to see your article. Thank you a lot and i'm taking a look ahead to contact you. Will you kindly drop me a e-mail?
  • Kennith Worn 03/03/13
    I enjoy the valuable data you give in your articles.
  • Tony 02/13/13
    Kickstarter does not accept Real Estate projects and Startup Addict appears to be down. Mmmm. Tony
  • Charlie 09/17/12
    Luke, the list above is meant to be a suggestion for sites you should consider if you're looking to launch your business. The critieria for inclusion was based on community consensus and volume raised. Although they didn't make our list, 40Billion has raised $25MM+ to date and is a good candidate to consider as well.
  • Luke 09/17/12
    Any idea why 40billion isn't on here? Looking to use their site and want to know if there is a reason it didn't make the top 7.

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