A global perspective is now a requirement for Internet businesses
VentureBeat, July 22, 2013
A decade ago, the U.S. market represented the key to consumer Internet dominance. Now, leading consumer technology companies such as Google, eBay, and Apple have something new in common: the U.S. accounts for just a minority of their revenue.
This fundamental shift in the tech sector is not surprising when one takes into account the factors driving it. According to consulting firm McKinsey, by 2015 70 percent of Internet users will live in emerging markets. At the same time, U.S. revenue models can successfully migrate overseas in sectors like commerce, banking and media.
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