Fast And Free Shipping Closes Deals
Business Insider, November 9, 2011
Holiday season is fast approaching and it is time to ramp up your promotional efforts. Like its cousins, Black Friday and Cyber Monday, Free Shipping Day on December 16th is gaining traction among retailers and buyers alike for the holidays!
Even though as merchants we know “Free Shipping” isn’t technically free, there’s nothing like the power of inception to help bring more sales to your business. Studies show that in the past holiday season (Q3 ’10 — Q1 ’11), transactions utilizing free shipping made up for nearly half of all orders. See pdf copy. Read more here.