Shipwire in the News

Sales straight from ‘the farm gate’

Financial Times, May 29, 2013

In a hot and sweaty basement in Brighton, on the English south coast, visitors to The Great Escape music festival are attending a keynote address about how to “do it yourself” in the music industry. “You’ve got to think like a small business because that’s what you are,” singer-songwriter Billy Bragg tells his audience.

Mr Bragg, also famous for his political activism and his support for striking coalminers in the 1980s, might seem an unlikely entrepreneurial role model, but he recently started cutting out intermediaries in order to sell his music direct to the consumer. Now in his fourth decade touring and selling records, he has had to reinvent his business model to survive.

Content-creators, from musicians to authors, have the opportunity to sell their work themselves, with fast and effective digital tools for everything from ecommerce to promotion. Mr Bragg’s latest album Tooth & Nail , released in March, was launched in record stores and via Amazon, but he also encouraged fans to buy direct from his website by including a signed print of the album artwork.

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Spur Company Growth By Simplifying Your Logistics

May 15, 2013

It may seem logical that if your business doubles in size, the complexity of your logistics will grow at the same rate. Not true, says Software Thinktank.

“What is your process for filling customer orders?” the business management software company asked on its blog. “Do you send a warehouse worker out to dig under piles of unmarked boxes until the desired inventory items are located? Imagine multiplying the complexity of that process by two, three, etc., depending on how many warehouses you have.”

Logistics is an area of business that grows along with your company, but in a different way. Rather than becoming bigger, logistics becomes more complex. Here, we look at three ways in which this happens, and what businesses can do to grow their logistics in the best way possible.

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5 Quick Tips for Shipping Internationally

May 10, 2013

Cross-border online sales may account for a significant portion of total ecommerce orders in just the next few years, according to some reports. But for many small online retailers the task of actually shipping a package internationally and understanding all of the associated rules, regulations, and risks can be daunting.

Last year, Dynamic Business, an Australian publication, reported that international shipments might account for 20 percent of that nation’s total ecommerce purchases by 2017. Similarly, the Boston Consulting Group estimated the “Internet Economy” would almost double by 2016, as tens of millions of users begin shopping online from nations like China, Brazil, and Mexico and worldwide more than 3 billion people access the Internet.

Given these sorts of estimates, selling internationally represents a significant opportunity for online retailers. Setting aside international marketing, website localization, or even dealing with any number of currencies, the job of putting a product in a box, placing a proper label on that box, and having it sent out can be an unknown for a small business owner. What follows are five tips to help a small online retailer get started with international shipping.

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How To Offer Free Shipping And Still Make A Profit

April 16, 2013

If you’re a retailer or even just selling items on eBay or Etsy, it seems like customers expect and even demand free shipping. EBay, for example, even encourages its sellers to offer free shipping as a way to grow their business.

Now that Dec. 17 has been dubbed ”Free Shipping Day,” when thousands of last-minute shoppers fill out their holiday gift lists, it’s an issue that’s just about impossible to avoid.

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