From Crowd Funding to Crowd Pleasing
An iPhone case with an integrated bottle opener, the Opena® Case was – funnily enough – conceived over a few beers. Launched us- ing Kickstarter in June 2011, it received 50% of its funding goal within the first week. Word quick- ly spread around Australia, Amer- ica, France, Japan, and Russia and by the end of the first month, the product received 188% of its original funding goal. Not a bad start to kick business off.
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